Hannes Schmid

Swiss artist Hannes Schmid is most sought after for his extraordinary photo-essays. Born in 1946 to Swiss parents, he was trained as an electrician, but found his true calling in photography while travelling on a work trip in South Africa. Largely self-taught, yet a consummate master of the medium, his decades-spanning works are sans pareil unconventional and recognized in various genres of photography. Photography is Hannes’s way of bearing witness to his curious eye and unwavering determination to seek out the truth. Some of his most recognized works include the iconic Marlboro Man, Rockstars, For Gods Only, and Human Currents which have been exhibited at various galleries and museums. In recent years, he has delved into a variety of art forms to create a provocative body of work, which includes transforming his Marlboro Man onto the canvas and a social sculpture, taking place in Cambodia. Despite having earned various nominations and awards (including an Honorary Doctorate bestowed on Hannes by the University of Zurich), Hannes belongs to a category of artists that goes beyond the confines of traditional photography. The larger part of his archive now sits in his atelier, waiting to be discovered.